Good to Read Packs

Bennet

Thoughts need nurturing.

In Italy, food is king.
To the point that when it comes to reading stats, it appears that people read more nutrition facts on food packs than book pages.
So, how to bring them closer to books when all they care is food?
Exactly. Through food packs (this will makes sense as soon as you

  • AWARDS

  • AWARDS

  • AWARDS

CANNES LIONS 2025 | 2 Shortlists in “Packaging Design” / “Design for Behavioural Change”

D&AD 2025 | 1 Bronze in “Special Editions & Packaging Design” // 1 Shortlist in “Creative Commerce”

ADCI AWARDS 2025 | Grand Prix / Gold in “Outdoor” / Gold in “PR” / Gold in “Industry Craft” / Silver in “Promo & Direct” / 3 shortlists

LIA 2025 | Silver in “Packaging Design”

NEW YORK FESTIVAL 2025 | Bronze in “Special Edition & Promotional Packaging Design”

GERETY 2025 | Gold in Media Cut – Packaging Design